• All Investment Ideas
    $2 mln$18 mln$48 mln$91 mln$172 mln$272 mln


    Big data processing platform
    Medium risk

    Funding Round from 2012 to 2018

    Invest in LOOKER

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    Investment Idea Details
    About the company

    Looker is a software company employing business intelligence to make data accessible to organizations and data analysts. Founded in 2011 in San Francisco Bay Area, Looker has over 600 employees in 8 offices in the U.S., UK, Ireland, and Japan.

    In January 2019, the company had over 1,500 paying corporate customers including GitHub, Yahoo, Twilio, Stack overflow, TransferWise, BuzzFeed, Etsy, Deliveroo, Indiegogo, and Digital Ocean.

    Customer base growth rate exceeded 50% YoY.


    One of the Looker founders (Marc Randolph) was the founder and first head of Netflix. Other founders of Looker also have successful experience working in startups:Lloyd Tabb founded Commerce Tools (acquired by Netscape) and Luminate; Ben Porterfield founded Rally Up (acquired by AOL).

    CEO of Looker, Frank Bien, previously held executive roles at Dell and the Federal Reserve. He also successfully participated in Virsto acquisition by VMware and Greenplum acquisition by Pivotal.



    Asymmetric information

    High competition

    Operating metrics

    The company demonstrates solid operating metrics:

    Looker's gross revenue retention is above 90%, while its expansion is strong with 25% net negative revenue churn for the bigger customer cohorts. Payback period is between 12 and 18 months (average number for the software industry is 30 months). Looker sells its subscription with about 80% inside sales (online and by phone).

    How Venture Investments Work
    1. Searching for Companies

    United Traders analysts are in continuous search for OTC offers studying financial reporting, companies’ businesses, their future plans, analyzing them as potential acquisition targets or estimating prospective multifold capitalization increase as well as considering risks that may hinder business growth. The best ideas are offered to our investors.

    21 febr
    Minimum Amount
    15 000 $
    2. Buying shares

    As part of our service for purchasing shares on the OTC market, for its traders and investors United Traders buys units in funds that own equity stakes in private companies. These funds make early-stage investments in private companies or acquire equity stakes from employees of such companies.

    Accepting Bids until
    3. Public Offering

    United Traders will have shares at its disposal after the IPO. The shares can be sold after the established 6-month Lock-up period. Alternatively, the shares can be hedged for the above period. Prior to the company going public United Traders look for exit options in the OTC market. If we find a great offer, we sell the shares.

    Public Offering Date
    Estimated Gains
    + 150 %
    4. Taking profit

    After the Lock-up period is over, the investment position will be automatically closed, and generated profits are credited to your account less the applicable UT fees. We offer an opportunity for investors with over $100,000 invested in a specific idea to search for a counterpart in the OTC market individually and to take profits before the company goes public and thereby exiting the trade prior to the Lock-up period expiration.

    ̴ 2020
    Early Exit

    Although it is prohibited to sell shares within the Lock-Up period, our traders find ways to take profits for our investors using various financial instruments: forwards, options, short selling trades, etc.

    For an investor the above means that the investment may be exited after paying a portion of its value, usually around 15% which is caused by highly-priced instruments used to close the position. To do so, you should press the respective button in your members area as soon as it becomes active.

    The exiting process is similar to making a new investment. You submit a request, we execute it within 1 business day, and your investment is closed at the current exchange price.



    3.5% of the share purchase amount. The fee is charged at confirmation of your investment bid.


    0.5% of the share sell amount after the trade. The fee is charged at the investment exit.


    20% of the profit gain. The fee is charged only if the trade is profitable at the time of exiting.


    Usually a 15% fee is charged subject to the actual situation at the exchange. The fee is calculated individually for each investment.

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    Our risk managers will support you throughout the entire transaction life. You can also contact us by phone: +7 495 646-15-57 or 8 800 333-66-81, or visit our office for a detailed discussion.


    Venture investing is very risky as they involve new or growing companies, and multifold increase in capitalization is expected. We select companies that already demonstrate strong financials and plan to go public soon. This approach allows limiting hyper-risks related to insolvency of new companies and substantially increasing profits as compared to investors who buy shares in a pre-IPO subscription.


    To qualify for a pre-IPO subscription, one would need millions of dollars. We gathered a pool of traders and investors allowing everyone interested to join similar transactions with as much as $15,000.

    Invest in LOOKER

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